Kuma's Asian Bistro

Kumas Asian Bistro is an upscale restaurant that was expending its business model and opening a second restaurant in the trendy Chicago suburbs.  Kumas serves Asian cuisine with emphasis on contemporary taste. The problem is that their brand was not contemporary, thus confusing their value proposition. We were hired to create a clean, sleek brand identity that reinforces their vision. Armed with a goat hair brush, Nadi painted a completely unique and effective logo. We extended that look to their interior aesthetics, tag line, signage, website, menus, gift cards and grand opening party.

Logo design & style guide

 

Color scheme

 

Business cards & stationery

 

Signage

 

Table tents