News

2.15.2012

Nadi Creative Wins King Motorsports Marketing Account
Nadi Creative Branding Group has been selected by King Motorsports, a leader in the Honda / Acura high performance and racing world, to execute a new multi-channel marketing initiative. The campaign will include research of King’s brand position in the marketplace and creation of improved print advertising, updated website, SEO/SEM (Search Engine Optimization & Marketing), E-commerce strategy including Google Products integration, and Social Media initiatives.

Nadi’s proven methodology of multi-channel marketing will automate and measure marketing functions to produce quantitative ROI.   View Article and Photos on Facebook

   

1.9.2012

Nadi Featured on Multichannel Merchant with "6 Tips for Mastering Google Shopping"
Google Shopping has enabled small and medium sized merchants to compete with large retailers on a scale previously unseen. Google Shopping allows retailers to reach a large audience of consumers with little to no effort.   Read the Article

   

12.20.2011

SupplyCore Contracts Nadi Creative for Brand Management Services
SupplyCore, one of the nation's leaders in securing federal government contracts for integrated logistics and supply chain management, selected Nadi Creative Branding Group to manage their corporate brand strategy. Nadi will help SupplyCore define it's brand messaging, positioning and architecture. An integrated print and digital advertising campaign will be developed and launched in 2012. Visit NadiCreative.com to learn more about Nadi's branding process.

   

11.22.2011

Nadi Wins Forest City Gear Account
Nadi Creative has been contracted for brand management services by Forest City Gear, a world class manufacturer of precision gears. Nadi will be responsible for managing the FCG brand through comprehensive design and digital mediums. Strong emphasis will be placed on creating a fresh web presence, an aggressive analytics strategy and social media tie-ins. Check back soon to see the new FCG website.

   

11.16.2011

Chuck Tomlinson, Digital Director at Nadi Creative Presents to Destination Marketing Professionals
Destination marketing professionals gathered ant the Rockford Area Convention and Visitors Bureau (RACVB) for a presentation on Social and Destination Marketing. The information was presented by Chuck Tomlinson, Digital Director at Nadi Creative Branding Group.  View Presentation Overview and Select Slides

   

11.02.2011

Aaron and Ellie Hotlen Attend the RSO Black Magic Ball Sponsored By Nadi Creative
Rockford Symphony Orchestra patrons gathered for an evening of dinner and dancing Saturday, Nov. 5, 2011, at the "Moonlight in Tuscany" Black Magic Ball. Music was provided by the Rockford Symphony Youth Orchestra's Sterling String Quartet.  View the Photo

   

11.02.2011

Chuck Tomlinson, Digital Director at Nadi Creative Speaks on Social Media & Emerging Technology
On November 2nd, Chuck presented to the Purple Cow Marketing Group on the current state of Social Media and the brand management power it has for companies and organizations. The presentation covered the growth of Social Media, the tools which can be utilized to monitor brands in the digital world and what's to come in the years ahead. New technologies were presented that will change the way that our digital and physical worlds will collide.   View Photos of this Presentation
   

09.01.2011

Nadi Creative Designs and Programs Rosecrance Intranet
Nadi Creative Branding Group has designed and programmed a corporate intranet for Rosecrance Health Network. The intranet will greatly improve internal branding, communication, collaboration and efficiency. Features include an interactive calendar system, corporate news, HR tools, and an internal administrative control panel. 
   

06.06.2011

Nadi Re-Names and Re-Brands SupplyCore Middle East
Nadi Creative Branding Group, based In Rockford, Il., recently launched a new brand strategy for SupplyCore Middle East, based in Riyadh, Saudi Arabia. After extensive brand research which examined current market perceptions and demands, Nadi developed a brand platform which included changing the name SupplyCore Middle East to Arwadh (“Oasis” in Arabic). Nadi designed a new visual brand identity consisting of the master brand, 4 division brands and 16 business units, each with its own identity. Once the brand identity was in place, Nadi designed a new corporate website (www.arwadh.com), brochures, trade show booths and other communication items. Arwadh is a service and solution provider of advanced technologies supporting critical infrastructure needs.
   

03.09.2011

Nadi Creative launches new Larson & Darby corporate Website
Nadi Creative Branding Group has built and launched a new corporate website for Larson & Darby, Northern Illinois' largest architectural firm (www.larsondarby.com). Nadi custom wrote a content management system which will allow staff to have total control over dynamic content such as the portfolio, news, staff and events sections. By doing this, Larson & Darby now has a very cost effective way of keeping its website content current and fresh.
   

01.20.2011

Nadi chooses Alpine Academy as 2011 Design-for-Community winner
Nadi Creative Branding Group has named Alpine Academy of Rockford the recipient of their 2011 Design-for-Community program. As a result, Alpine Academy, which mission is based on the ideal that children who are enriched spiritually and academically have a dedication to lifelong learning and are well prepared for their journey towards a successful adulthood, will receive free design and digital advertising services for the entire 2011 calendar year. Each year, Nadi asks all area non-profits who are interested, to submit an application stating their mission, potential community impact, need for community awareness, and its vision for an ideal advertising campaign. One non-profit is then selected by Nadi management to receive free design services for that year. Discovery Center Museum was last years’ winner.
   

01.10.2011

Gary W Anderson Architects Hires Nadi for Re-Branding Campaign
Gary W Anderson has been both an architectural and community leader for over 30 years in the Northern Illinois area. He and his team of architects are widely recognized for their adaptive re-use, urban planning and green design, but not for their diverse skill sets which include everything from development pro formas and financing to landscape architecture to construction management. Their new brand identity, messaging and marketing tools will spread the word for them. Check back to see a case study with digital examples of the re-brand.
   

12.13.2010

Zenith Cutter, manufacturer of industrial knives and blades, contracts Nadi for Digital Product Catalog
Since 1923, Zenith Cutter Co. has been the leading manufacturer and distributor of high-quality industrial knives and blades to thousands of companies.  With over 500 employees at locations throughout the world, Zenith had to find a way to effectively market it’s ever changing catalog of over 40,000 knives and blades.  Nadi was hired to design and build a digital catalog that will be distributed via CD-Roms, flashdrives and the web. The structures for product data will be in an open ODBC format. Nadi will port data to an XML structure for use on the CDs and also allow for rapid import into any ODBC compliant source for web delivery. Let Nadi digitize you product literature for cost effective distribution.
   

11.02.2010

Nadi completes website for FBP Systems of Las Vegas
FBP Systems, sound and video system designers of The Tao nightclub at the Venetian, Body English nightclub at the Hard Rock, and Lavo nightclub at the Palozza selected Nadi to concept, design and program their corporate website.  Nadi used the amazing visuals that FBP creates for their nightclubs to showcase a data-driven portfolio of their work. The recently completed site may be viewed here: fbpsystems.
   

10.08.2010

Nadi selected as agency of record for Spartan Energy Drink
Drivnn, llc., manufacturer of Spartan Energy Drink, signed Nadi as their Agency of Record.  Nadi will manage the emerging Spartan brand and create all print and digital advertising, new product designs, website development, event aesthetics, and in-store advertising.  Currently, Spartan Energy Drink can be found from as far west as Illinois and as far east as Virginia. The product is quickly gaining more shelf space, brand equity and market share.
   

09.22.2010

Larson & Darby Group contracts Nadi Creative for Website Development
Larson & Darby Group, a Rockford based comprehensive design and management architectural firm that employs over 90 people in Northern Illinois has contracted Nadi, Inc. to build their new corporate website.  It will feature a customized content management system which will allow Larson & Darby employees to have total control over dynamic content throughout.  Nadi Creative Branding Group can be reached at 815.962.7090.
   

08.24.2010

Nadi Creative wins Centegra Health System Advertising Account
Centegra Health System, ranked in the top 50 health systems in America (Thomson Reuters), chose Nadi Creative Branding Group of Rockford to handle their online branding.   Centegra, based in Crystal Lake, has 40 medical facilities, including two hospital systems in the Northwest suburbs of Chicago.  Nadi's first project will be a web based interactive digital annual report that will be designed to allow employees, consumers, donors and the community the ability to interact through innovative videos, voiced testimonials, motion messaging and pages that turn like a real book. Centegra will also save paper and money by not printing thousands of conventional annual reports.
   

07.29.2010

Nadi partners with Rockford Symphony Orchestra to present a version of American Idol, RSO Star
Nadi is proud to support the Rockford Symphony Orchestra, one of the leading cultural institutions in Northern Illinois by sponsoring the RSO Star! In the fall of 2010, Rockford Symphony Orchestra’s music director, Steven Larsen and celebrity judges will host auditions to choose talented finalists from the Northern Illinois area. These contestants take center stage with the RSO to perform live at the final Pops concert of the season. That night, the audience will determine who will become the RSO Star.
   

07.15.2010

Coronado Theater puts Nadi Creative on Retainer for Brand Management
The Coronado Performing Arts Center has signed Nadi Creative Branding Group to a retainer for all of their marketing and media buying needs.  The Coronado Theater was recently voted the #1 Architectural Wonder of the United States in AOL/U.S. Travel Association poll. Nadi will be responsible for brand management, all print and digital design, and media placement for performances that appear at the historic downtown theater. 
   

06.24.2010

Hotlen appointed to Rockford Symphony Orchestra's Board of Directors
Aaron Hotlen, owner of Nadi Creative Branding Group, has been appointed to a three year term on the RSO board effective June 24th, 2010.  The Symphony is one of the leading cultural institutions in Northern Illinois, whose mission is to lead in the creation of vibrant music experiences that enlighten, educate, and entertain.
Hotlen's skill set includes both corporate and organizational branding. His company delivers effective brand strategy, brand identity, interactive branding, environmental and retail branding programs.
   

06.01.2010

SupplyCore Middle East contracts Nadi Creative for brand strategy campaign
Nadi Creative Branding Group, based In Rockford, has been contracted to create a brand strategy for SupplyCore Middle East (SCME), based in Riyadh, Saudi Arabia.  Nadi will perform brand research with leadership, employees, customers and partners to determine current perceptions, develop a brand platform and based upon the results, design their new visual brand identity. From there, Nadi will deisgn all printed marketing materials, website and other communication items.  SCME provides specialized supply chain management and logistics services throughout the Middle East and northern/eastern Africa.
   

04.09.2010

Nadi Creative Re-Brands Discovery Center Museum
Nadi Creative Branding Group had developed a new brand strategy for nation's 4th ranked children's museum, Discovery Center, located along the banks of the Rock River in Rockford, Illinois. The strategy includes letting go of the identity they have used for over two decades and replacing it with a contemporary visual style aimed at resonating more effectively with their target audience.  There will be a public brand launch, where they will unveil the new logo, website, brochures, and signage.  It is scheduled to coincide with the museum's grand opening this June.